Category Archives: Craft Beer Industry

The State of Beer

We have all heard about the craft beer boom and the possibility of a craft beer bubble, but I think it’s important to understand the context around our bubbling industry. First, let’s understand that craft breweries only made up 5.7% … Continue reading

Posted in Craft Beer, Craft Beer Education, Craft Beer Industry, Lagunitas | 2 Comments

What Google Search Trends Can Tell Us About Craft Beer

As a search marketing professional and general enthusiast of consumer trends, I’ve found Google Search Insights an amazing resource.  Some of you may have already assumed some of these trends, but I want to call attention to some interesting search … Continue reading

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